About the Client
Our client is a US-based lead generation company specializing in demand generation, appointment setting, and sales enablement solutions for B2B organizations. With a growing customer base and increasing demand for their services, they sought to expand their operations to India to leverage a cost-effective and scalable talent pool.
Business Challenge
As the company looked to scale, they faced several challenges in setting up an offshore delivery center in India, including:
- Navigating complex compliance, legal, and regulatory requirements.
- Hiring skilled professionals who could maintain service quality and meet performance benchmarks.
- Setting up infrastructure, including office space, IT systems, and operational processes.
- Managing day-to-day operations and ensuring seamless integration with their US teams.
Services Offered
RT Global provided end-to-end offshore setup and operational support, including:
- Talent Acquisition & Workforce Management: Recruiting, onboarding, and training a high-performing lead generation team.
- Infrastructure & Office Setup: Identifying the right office space and establishing IT and communication systems.
- Legal & Compliance Support: Ensuring adherence to local labor laws, tax regulations, and corporate governance.
- Operational Management: Establishing workflows, performance monitoring, and continuous process optimization.
- HR & Payroll Services: Managing employee contracts, payroll processing, and benefits administration.
How RT Global Helped
RT Global took a structured and strategic approach to ensure a smooth offshore expansion:
- Strategic Planning: Conducted a detailed assessment of the client’s operational needs and developed a customized offshore expansion roadmap.
- Talent Acquisition & Team Building: Recruited top-tier professionals, trained them on the client’s methodologies, and ensured a seamless transition into offshore operations.
- Compliance & Legal Setup: Handled all regulatory requirements, ensuring full compliance with Indian labor and corporate laws.
- Operational Integration: Implemented standardized workflows, collaboration tools, and reporting structures to ensure seamless coordination between US and India teams.
- Ongoing Management & Optimization: Provided continuous oversight, process improvements, and support to enhance efficiency and performance.
Outcomes
With RT Global’s expertise, the client successfully established a fully operational offshore delivery center in India. Key outcomes included:
- 50% Reduction in Operational Costs: Significant savings on talent acquisition, infrastructure, and administrative expenses.
- Faster Time-to-Market: Rapid scaling of lead generation efforts, increasing lead conversion rates by 30%.
- High-Quality Talent Acquisition: A dedicated and skilled offshore team delivering consistent results.
- Seamless Integration: Efficient collaboration between US and India teams, ensuring high productivity and service quality.
- Sustainable Growth: A scalable offshore model that supports the company’s long-term expansion strategy.
Conclusion
RT Global’s tailored approach enabled the client to establish and scale their offshore operations successfully. By managing end-to-end setup, compliance, and operations, we provided them with a cost-effective and high-performing offshore solution. Today, the client continues to expand their India-based team, leveraging RT Global’s expertise to drive sustainable growth in the lead generation space.
